Programs (22)
Bachelor of Arabic Language and Culture
Comprehensive study of modern and classical Arabic, Egyptian dialect, literary traditions, and cultural heritage. Emphasizes language proficiency and cultural analysis with focus on media and contemporary discourse.
Bachelor of Business Administration
Core business program emphasizing management principles, accounting, marketing, and finance with focus on Middle Eastern market dynamics. Includes case studies and projects with local and regional companies.
Bachelor of Communication Sciences
Focuses on strategic communication, public relations, advertising, and organizational communication across digital and traditional platforms. Practical training includes campaign development and media relations.
Bachelor of Economics
Examines microeconomics, macroeconomics, econometrics, and development economics with focus on Egyptian and African economic contexts. Includes research projects and analysis of regional economic policy.
Bachelor of English Language and Literature
Study of English literature, linguistics, translation studies, and creative writing with emphasis on contemporary and classical texts. Graduates develop expertise in language analysis and cultural interpretation.
Bachelor of Environmental Sciences
Studies environmental systems, conservation, sustainable resource management, and environmental policy with focus on Middle Eastern ecology and development challenges. Includes field research and internships.
Bachelor of History and Archaeology
Explores Egyptian and ancient Mediterranean history, archaeological methods, and heritage preservation with field research components. Includes museum studies and cultural resource management.
Bachelor of Information Technology
Covers software development, database management, cybersecurity, and IT infrastructure with practical programming experience in multiple languages. Emphasizes applications relevant to Egyptian and regional technology markets.
Bachelor of Journalism and Media Studies
A comprehensive program covering print journalism, broadcast media, digital journalism, and media ethics. Students develop reporting skills through hands-on newsroom experience and internships with major Egyptian media outlets.
Bachelor of Marketing
Focuses on consumer behavior, digital marketing, brand management, and market research with application to emerging markets and regional contexts. Includes campaigns and marketing strategy projects.
Bachelor of Philosophy and Ethics
Explores philosophical traditions, ethics, logic, and epistemology with examination of Islamic and Western philosophical thought. Emphasizes critical analysis and argumentation skills.
Bachelor of Political Science
Studies Middle Eastern politics, international relations, governance structures, and policy analysis with emphasis on contemporary regional issues. Includes research methods and internship opportunities with government and NGO sectors.
Bachelor of Psychology
Covers psychological theories, research methods, cognitive psychology, and social behavior with applications to organizational and clinical contexts. Includes research experience and practice components.
Bachelor of Public Administration
Prepares students for civil service and organizational leadership roles through study of administrative law, public policy, organizational behavior, and government operations. Includes internships with government agencies.
Bachelor of Sociology
Examines Egyptian society, social structures, cultural dynamics, and contemporary social issues through qualitative and quantitative research methods. Includes community engagement and applied sociology projects.
Certificate in International Business Communication
Short-term professional certificate emphasizing cross-cultural communication, business writing, and negotiation skills for international business contexts. Suitable for professionals seeking credential enhancement.
Diploma in Digital Marketing and Social Media
Practical certification program covering digital marketing strategies, social media management, content creation, and analytics. Designed for working professionals seeking career advancement.
Doctor of Philosophy in Social Sciences
Research-intensive doctoral program in social sciences with focus on Egyptian and regional topics including governance, development, and cultural dynamics. Includes independent research, seminars, and dissertation.
Master of Business Administration (MBA)
Comprehensive MBA focusing on strategic management, finance, operations, and marketing with Middle Eastern business context. Features executive education approach with case studies and consulting projects.
Master of Journalism and Strategic Communication
Advanced program in contemporary journalism practices, digital media strategy, and communication management for senior media professionals. Includes research seminars and industry partnerships.
Master of Media and Digital Studies
Explores digital transformation, data analytics for media, emerging technologies, and platform economics in contemporary media landscape. Combines technical and strategic perspectives.
Master of Public Policy and Governance
Advanced study of policy analysis, institutional governance, and public sector reform relevant to Egypt and Middle East. Includes research projects and policy internships.