Business & Management
AI-generated ยท unverified

Bachelor of Marketing Management

Al-Bukhari International University, TBD, Malaysia
48 monthsUSD 4,900BachelorFull-time

This program information was generated by AI and may not be fully accurate. Please verify with the university before applying.

About this program

Covers consumer behavior, digital marketing, brand management, and market research with emphasis on contemporary marketing strategies. Students complete capstone projects working with real business clients and analyze regional market dynamics.

Requirements

Secondary school completion with satisfactory grades; strong communication and analytical skills preferred.