Business & Management
AI-generated ยท unverified

Bachelor of Marketing Management

Kenya Institute of Management, Nairobi, Kenya
48 monthsUSD 2,300BachelorFull-time

This program information was generated by AI and may not be fully accurate. Please verify with the university before applying.

About this program

Covers marketing strategy, consumer behavior, digital marketing, and brand management in the context of emerging markets. Students gain practical experience through case studies and industry projects.

Requirements

KCSE with minimum grade C+ or equivalent; proficiency in English required.