Business & Management
AI-generated ยท unverified

Bachelor of Marketing

Sunway University, Petaling Jaya, Malaysia
48 monthsUSD 5,300BachelorFull-time

This program information was generated by AI and may not be fully accurate. Please verify with the university before applying.

About this program

Students develop expertise in consumer behavior, digital marketing, brand management, and market research through campaigns and case analysis. The program integrates social media marketing and analytics tools used in contemporary practice.

Requirements

High school diploma; minimum GPA of 2.5; TOEFL/IELTS for international applicants; interest in consumer trends and business strategy.