Master of Arts in Media Research and Audience Studies

Kenya Institute of Mass Communication, Nairobi, Kenya

18 monthsUSD 3,950MasterFull-time

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About this program

Specialized study in media research methodologies, audience analysis, quantitative and qualitative research techniques, and media impact assessment. Students conduct original research projects.

Requirements

Bachelor's degree with minimum B- grade or equivalent. Understanding of research methodologies and statistics beneficial. Analytical thinking and research aptitude required.